SELLING FROM THE HEART BLOG

Why You? The Question That Exposes Every Salesperson.

Why You? The Question That Exposes Every Salesperson.by: Larry LevinePublished on: 22/04/2026

Every buyer is asking one question, whether they say it or not: “Why you?” This article challenges sales professionals to define their true value, sharpen their differentiation, and build trust through authenticity and meaningful conversations.

Why You? The Question That Exposes Every Salesperson.

You’re Not Losing Deals on Price, You’re Losing Them in the First 30 Seconds

You’re Not Losing Deals on Price, You’re Losing Them in the First 30 Secondsby: Larry LevinePublished on: 02/04/2026

Deals aren’t usually lost on price—they’re lost in the first 30 seconds. Larry Levine explores trust, first impressions, and the power of how you show up.

You’re Not Losing Deals on Price, You’re Losing Them in the First 30 Seconds

Do Your Clients Value the Relationship as Much as You Think They Do?

Do Your Clients Value the Relationship as Much as You Think They Do?by: Larry LevinePublished on: 25/03/2026

Many sales professionals believe they have strong client relationships, but is that perception shared? In this article, Larry Levine challenges leaders to evaluate the true depth of their client connections and what it really takes to build trust that goes beyond transactions.

Do Your Clients Value the Relationship as Much as You Think They Do?

Are You a Confident Seller? Or Are You Just Hoping Your Clients Think You Are?

Are You a Confident Seller? Or Are You Just Hoping Your Clients Think You Are?by: Larry LevinePublished on: 25/02/2026

True confidence in sales isn’t about pretending, it’s about authenticity, preparation, and trust. Larry Levine explores what real confidence looks like.

Are You a Confident Seller? Or Are You Just Hoping Your Clients Think You Are?